Shell Indonesia Profile

Although The Royal Dutch Shell plc was established in The Hague in 1890, the history of Shell in Indonesia can be traced back to 1884 when a Dutch man, Aeilko Jans Zijlker, discovered traces of oil in Sumatra. With a license obtained from the local ruler, Sultan Langkat, he drilled his first well, but it was dry. A year later, he drilled Telaga Tunggal 1 in Pangkalan Brandan in North Sumatra. This time he struck oil and Telaga Tunggal 1 began to produce in commercial quantities.

By 1890, Ziljker converted his "Provisional Sumatra Petroleum Company" into something more substantial, and on 16 June the company charter of the Royal Dutch Petroleum Company was established in The Hague. Since that time the Royal Dutch Shell plc/Shell Group of Companies have been present in Indonesia in various business activities.

As part of the Royal Dutch/Shell Group (Shell), one of the world’s leading oil and gas companies, Shell Indonesia shares a rich history with Indonesia that reaches back over 100 years.

Operating in Downstream Oil Products, Shell Indonesia serves business and motorist market segments. PT. Shell Indonesia, manages the business operations that include marketing and trading the lubricants directly as well as through its appointed distributors.

Shell is the foremost player in the industrial lubricants market.  Shell is the leader and innovator, capable of fulfilling a variety of engine types and requirements, such as hydraulic engine, gears, engine equipments, compressors and turbines. Shell provides a range of lubricant products that has been specially developed to fulfill the specific requirements of each industry such as: mining, cement and electric power generator.

In the Transportation business, Shell offers variety of lubricants including its superior brand Rimula, which has been widely used in the transportation companies.

In the Marine business, Shell supplies fuels, lubricants and related services to customer vessels of many ranges. In Indonesia, Shell Marine Products has strong supply network of more than 15 ports location through its authorised resellers.

In 2006, Shell started its Commercial Fuels business in Indonesia, where Shell provide bulk fuels and related technical support to the Industrial and Transport Sector.

Shell Bitumen is recognised as Global Leader Bitumen Brand in the world, with excellent track record in constructing most airport/highway in the world, and protecting buildings from water seepage/water pressure. We are committed in delivering highest value to the customers by providing best technical support, quality product and pre & after sales service to the customers.

In the Trading business, Shell regularly takes products (i.e. LSWR, Naptha and Baseoils) from Pertamina’s refineries based on SPA (Shell Purchase Agreement) De-bottlenecking Project, and participate in product supply business to Pertamina for domestic use.

Shell Indonesia is also seriously looking at oil and gas exploration opportunities and plan to establish a significant presence in the upstream sector.

In the automotive lubricants market in Indonesia, the Shell brand has been growing significantly.  Its world-leading brand, Shell Helix has strong brand presence and is well-known as high quality lubricant for 4-wheeled vehicles.

In addition, Shell Advance is specifically designed for two-wheeled vehicles and proven to be superior in its class.

Shell Indonesia has recorded a new milestone in history with the official opening of the first retail outlet in Karawaci, Tangerang.  Shell is the first international oil company in fuels retail business after 40 years.

The Shell fuels retail outlets have modern, fast flowing pumps, which provide a digitally printed receipt as manifestation of our commitment to provide high quality products with accurate quantity and the best service. Shell has aspirations to increase its number of retail outlets in Jakarta and other parts of Indonesia.

In common with all other Shell companies worldwide, Shell in Indonesia applies the Shell General Business Principles, which govern our business conduct. The Principles describe the behaviors expected of every employee and every person with whom we do business. The Principles are based on our core values of honesty, integrity and respect for people.

Consistent with our commitment to contribute to sustainable development, Shell companies have a systematic approach to health, safety, security and environmental management in order to achieve continuous performance improvement. To this end Shell companies manage these matters as any other critical business activity, set targets for improvement, and measure, appraise and report performance. The HSSE activities include defensive driving training for all Shell Indonesia staff and salesmen and regular health risk assessment.

People in Shell is our most important asset and we invest considerable resources to provide on-going learning programs that build and extend professional, technical and management skills in all areas. Learning & Development is an integral part of our People Strategy and each individual in Shell will work with each Line Manager to determine skills and behavior needed and how to build them. We believe that through Learning & Development, we will help individuals to manage their personal development & career path, create a high performance work culture, and foster personal development linked to corporate strategy & goals.

Through a range of social investment programs, PT Shell Indonesia is committed to the ongoing development of the areas and the community where it has business activities. These social activities are driven by a commitment to sustainable development and a belief that our long-term success depends on being able to strike the right balance between economic growth, care for the environment and equitable social development.

Our core social investment program is Shell LiveWIRE which encourages young people aged between 18-32 years old to get interested in entrepreneurship and consider it as viable career option . The scheme will provide awareness and assistance to young people in the form of essential information on setting up their own business as well as support and guidance from experienced business people. Other social investment programs are education, public health, community development, environment and sustainable energy programs.