Lebih dari 1.800 mekanik mengikuti program peningkatan keterampilan Shell Master Mechanic 2025
Jakarta − Shell Indonesia menghadirkan program Shell Master Mechanic 2025, salah satu inisiatif di sektor pelumas Shell untuk memberdayakan dan mengembangkan keterampilan para mekanik. Rangkaian pelatihan ini diikuti oleh lebih dari 1.800 mekanik yang berasal dari bengkel rekanan Shell di berbagai wilayah Indonesia. Saat ini, Shell Indonesia telah bermitra dengan lebih dari 1.000 bengkel.
Mekanik memiliki peranan penting dalam melayani dan memberikan solusi atas kebutuhan pelanggan di bengkel rekanan Shell, terutama dalam hal penggantian pelumas untuk kendaraan. Rekomendasi mekanik menjadi salah satu faktor utama kepercayaan pelanggan. Melihat pentingnya peran mekanik, Shell Indonesia menghadirkan program yang mendukung bengkel rekanan Shell dalam meningkatkan kualitas layanan kepada pelanggan sekaligus memperkuat daya saing dan keberlanjutan profesi dengan peningkatan keterampilan teknis untuk para mekanik.
Kartika Pelapory, Vice President Marketing Lubricants Shell Indonesia, mengatakan, “Shell Indonesia memberikan serangkaian dukungan untuk bengkel rekanan Shell dan para mekanik sebagai garda terdepan dalam melayani para pelanggan. Melalui program Shell Master Mechanic 2025, para mekanik mendapatkan pelatihan komprehensif yang menggabungkan kurikulum pendidikan vokasi dengan teknologi dan produk pelumas Shell. Kami percaya bahwa peningkatan potensi keterampilan ini dapat membawa dampak positif tidak hanya untuk para mekanik dan bengkel rekanan Shell, tapi juga kepuasan pelanggan dan industri otomotif.”
Sejak pertama kali diluncurkan pada 2018, program Shell Master Mechanic telah menjadi platform pembinaan yang membekali para mekanik dengan keterampilan teknis sekaligus kemampuan pelayanan prima sehingga diharapkan dapat memberikan rekomendasi pelayanan dan penggunaan pelumas terbaik bagi pelanggan.
Mekanik yang berpartisipasi dalam Shell Master Mechanic 2025 pada Maret hingga Agustus 2025 juga berkesempatan untuk berkompetisi menghadapi mekanik dari bengkel rekanan Shell lainnya yang berasal dari berbagai provinsi. Proses kompetisi berlangsung dalam tiga tahap, mulai dari pelatihan daring (online), berlanjut ke kompetisi tingkat daerah, hingga mencapai kompetisi nasional untuk menentukan pemenang.
Shell Master Mechanic menjadi salah satu inisiatif yang mencerminkan komitmen Shell melalui sektor pelumas di mana selama 18 tahun berturut-turut mempertahankan posisinya sebagai produsen pelumas terkemuka di dunia, didukung oleh keunggulan merek, teknologi, serta tim profesional di balik produk pelumas Shell, termasuk Shell Advance untuk sepeda motor, Shell Helix untuk mobil berpenumpang, dan Shell Rimula untuk kendaraan niaga.
Untuk informasi lebih lanjut, silakan menghubungi:
Reza Fawzy
Corporate & Internal Communications Lead - Shell Indonesia
reza.fawzy@shell.com
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1 Laporan Kline & Company edisi ke-22, Global Lubricants: Market Analysis and Assessment 2023.